Rockingham Toyota

Some drivers steer clear of leasing, because they don't want to worry about keeping the vehicle in its like-new condition throughout the duration of the lease. In the past, Rockingham Toyota, serving Salem, New Hampshire, would recognize this valid concern. However, Toyota Financial Services is now offering a new Excess Wear & Use Protection Plan to reassure customers that whether they finance or lease a new Toyota, the vehicle theirs, just like it would be…

Toyota recently reassured hybrid enthusiasts that they are in fact the king of hybrid cars after launching the latest addition to the Prius Family of Cars, the 2012 Toyota Prius c in the United States.

In the first three days 1,201 units of the Prius c were sold. To give you an idea of how impressive this is, 1,023 units of the Volt were sold last month, while the LEAF sold a total…

In an effort to gain an edge in sales volume, Toyota has decided to enter an area they have tried to avoid in the past.  The Japanese automaker has decided to enter the uncharted territory of the rental market.  Why has the automaker been hesitant to sell vehicles to rental companies and professional fleets in the past? The reasoning is actually quite simple.  By selling to rental companies and professional fleets the market would quickly?

The eco-friendly, fuel efficient and low base price seems to be the perfect trifecta for the Japanese automaker's success at targeting their 2012 Toyota Yaris to the youth market. Nearly every college student who lives off-campus needs a vehicle to commute to school, or to pick up friends. Obviously, if you are still living on campus, you don't need a vehicle, but it's very likely you will need a reliable and affordable…